A graphic designer is a graphic artist that conveys information through visual solutions. These solutions promote or enhance a service, product, philosophy or entity. The term graphic design can be applied to a wide variety of positions. A good graphic designer has strong interpersonal and marketing skills and a keen eye and knowledge of electronic media packages.
Graphic designers work with a variety of materials including film media, animation, sound, images, illustrations, text, color and white space. Before beginning a project, a graphic designer will identify the needs of their client and consider the needs of the targeted audience, taking into account social and cultural values. The graphic design process typically begins with an electronic sketch of the layout, followed by a mock-up presented for approval.
In small graphic design operations, services offered might be limited to designing flyers, business cards, informational pamphlets and advertisements. A more experienced graphic designer might also offer distinctive logo design and full branding packages.
Graphic designers might also design websites. These types of graphic designers are often referred to as webmasters. This position requires vast knowledge of scripting languages and an active interest in staying ahead of the latest web design technologies.
Alter Impact offers businesses both large and small quality graphic design and web design services. With over thirteen years of experience, Alter Impact offers business card design, logo design, advertisement design, website design and full branding packages. For more information about how we can help your business, please contact us today.