Whether you find mobile phones a useful way of staying in touch or an unwelcome distraction, the fact is approximately 2.1 billion people around the world access the web through mobile broadband. This means that if your website isn’t mobile friendly, then you could be losing a lot of customers. Studies have shown that if a mobile website doesn’t grab the attention of visitors within the first few seconds, they will quickly move on to a competitor’s site. Fortunately there are ways to capitalize on this mobile revolution.
There are literally millions of people who look at their mobile phone or tablet every time they have a free moment. Every single one of these people could have the ability to access to your website and become a potential customer.
For the best results, a website’s design needs to be professional, clean and properly optimized for mobile devices. It should be designed in such a way that it changes automatically to fit the screen of the device that it is being viewed on. A professional web designer can help you make the most out of these newly emerging technologies.
As mentioned before, visitors to your website will decide if they will stay tuned in within only a few seconds. This is why it is so important to ensure that visitors are able to find what they are looking for immediately. While a 500 word profile about your business might be necessary to relay important information, it probably shouldn’t be on your home page. Consider what will be most relevant to your potential clients. This might be a brief description of your product or services, a person or office to contact, a brief review of your business or a contact form. It is this information that visitors should see when they pull your website up on their mobile device.
Although digital marketing might be a relatively new way of generating business, it is evolving rapidly. Getting your website mobile ready is the best way to ensure that you don’t get left behind.
Alter Impact has extensive experience creating websites that are mobile ready. Our Responsive Website Design ensures that your webpages look good across all platforms. For more information, please contact us today!