Importance of Corporate Identity
Importance of Corporate Identity Corporate identity is a compilation of several things. It is the sum of a company’s individual parts. There are many physical as well as other, more subtle characteristics that communicate a company’s overall identity. Even recognizable trademarks would be long forgotten without corresponding support and communication mechanisms. One of the most […]
The Role of Images in Business
The Role of Images in Business Images are used to attract the human eye. The message that is conveyed by images plays a vital role in the overall success of a business. The images used in business speak volumes long before the message being passed is actually read. Because images are used to create a […]
A Logos Role in Advertising
A Logos Role in Advertising Creating a logo for your company gives you the opportunity to speak to your customers in an artistic and visually stimulating way. A logo can give potential customers an idea of the personality of your business and makes your brand instantly recognizable without the use of words or the company […]
Logo Design – Do Colors Make a Difference?
Logo Design – Do Colors Make a Difference? Your logo is what visually represents your company’s identity. It is typically the first impression a customer will have of your business. Research shows that most prospective customers make a judgement about your company within the first ninety seconds. These customers might buy your product based on […]
Logo Design
Logo Design Logos are a big part of everyday life. Every business has its own unique logo, designed to convey its position in the marketing community. Inside each store that you visit, the shelves are lined with products, each tagged with a company logo that tells consumers who provides that particular product. Every single television […]