Creating Effective Business Cards
Creating Effective Business Cards No matter how many business contacts you make through social media, nothing can replace a business card for a quick introduction or when you want to leave behind a record of your visit. Effective business cards are an inexpensive marketing tool with the capability to boost both your sales and your […]
The Role of Advertising in Business Marketing
The Role of Advertising in Business Marketing Business marketing is the promotion of a company’s products or services to a specific audience. It can also be the act of engaging in actions to improve a company’s name recognition and public goodwill. Advertising is a much more generic promotion of a product or service to a […]
Importance of Corporate Identity
Importance of Corporate Identity Corporate identity is a compilation of several things. It is the sum of a company’s individual parts. There are many physical as well as other, more subtle characteristics that communicate a company’s overall identity. Even recognizable trademarks would be long forgotten without corresponding support and communication mechanisms. One of the most […]
The Role of Images in Business
The Role of Images in Business Images are used to attract the human eye. The message that is conveyed by images plays a vital role in the overall success of a business. The images used in business speak volumes long before the message being passed is actually read. Because images are used to create a […]
A Logos Role in Advertising
A Logos Role in Advertising Creating a logo for your company gives you the opportunity to speak to your customers in an artistic and visually stimulating way. A logo can give potential customers an idea of the personality of your business and makes your brand instantly recognizable without the use of words or the company […]
