A Logos Role in Advertising
A Logos Role in Advertising Creating a logo for your company gives you the opportunity to speak to your customers in an artistic and visually stimulating way. A logo can give potential customers an idea of the personality of your business and makes your brand instantly recognizable without the use of words or the company […]
Logo Design – Do Colors Make a Difference?
Logo Design – Do Colors Make a Difference? Your logo is what visually represents your company’s identity. It is typically the first impression a customer will have of your business. Research shows that most prospective customers make a judgement about your company within the first ninety seconds. These customers might buy your product based on […]
What’s In a Name?
What’s In a Name? Choosing a name for your new business is not an easy task. After all, a company’s name does far more than just identify the company. It tells your customers who you are, what you do and how you do it. If done right your name is what will differentiate you from […]
Marketing your Business with Postcards
Marketing your Business with Postcards Postcards are a quick, inexpensive and effective way to market your business. Postcard marketing is an excellent way to attract new customers and keep your current client base informed and in touch. Let’s discuss the best ways to market your business with postcards: Keep them simple Decide in advance where […]
Benefits of Professional Branding For Non-Profit Organizations
Benefits of Professional Branding For Non-Profit Organizations Even though it is a critical part of building an organization, most non-profits do not understand the importance of developing a strong brand. In fact, most non-profit organizations don’t even understand exactly what a brand is or how it can help them. As a result, many non-profits continue […]
