Orange County’s Top Marketing Professionals Agree – You Need a Blog!
We all know how hard it is to run a business. It can be daunting to maintain 200 or more emails per day, multiple projects at one time and still make it home in time for dinner. Blogging is probably the last thing on your mind. However, if you aren’t blogging you are probably losing business. When done well, blogging can be an extremely effective business tool. And Orange County’s top marketing professionals agree that blogging isn’t going anywhere anytime soon.
What can blogging do for your business?
- Blogging helps you connect with customers
Blogging is a personal and down-to-earth way to keep your customers informed about your latest product offerings and your company’s culture. It’s far more effective than social media, networking events and call centers.
- Blogging helps you find new clients
When done right, blogging can bring a lot of revenue to your business.
- Blogging provides you with effective marketing opportunities
Once you decide what you are going to offer through your blog, you’ll begin to prioritize your day differently. You’ll have comments to respond to, emails to answer and social media promoting to do, all of which creates a steady flow of targeted warm leads for your business.
- Blogs are the news vehicle of the future
Blogging is the future of news delivery.
- Blogging is a great way to measure success
However you define success, blogging is a great way to track it. Consider blogging the results of your business’ advertising and marketing campaigns. Make sure to include revenue reports for the best results.
- Blogging encourages accountability
Blogging is a public-facing event with the sole purpose of gaining readers. These readers in turn provide an honest opinion about our business, keeping you focused on both your published and public goals.
- If you aren’t blogging, you’re missing out
If you’re a business owner without a blog then you’re already behind your competition.
These are just a few of the benefits to blogging. Professional blogging can take your business to the next level. For more information about how we can help you with your blog or marketing campaign, please contact us today!